{"id":22404,"date":"2022-01-27T14:13:48","date_gmt":"2022-01-27T05:13:48","guid":{"rendered":"https:\/\/www.willgate.co.jp\/promonista\/?p=22404"},"modified":"2026-02-09T16:02:52","modified_gmt":"2026-02-09T07:02:52","slug":"google-analytics-referral-channel","status":"publish","type":"post","link":"https:\/\/www.willgate.co.jp\/promonista\/google-analytics-referral-channel\/","title":{"rendered":"Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306ereferral\u3068\u306f\uff1f\u5404\u30c1\u30e3\u30cd\u30eb\u306e\u8a73\u7d30\u3084\u78ba\u8a8d\u65b9\u6cd5\u3092\u89e3\u8aac"},"content":{"rendered":"

Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306b\u304a\u3051\u308breferral\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5225\u30b5\u30a4\u30c8\u306e\u30ea\u30f3\u30af\u7d4c\u7531\u3067Web\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u3053\u3068\u3092\u8868\u3059\u6307\u6a19\u3067\u3059\u3002<\/span><\/p>\n

referral\u3092\u8a73\u3057\u304f\u5206\u6790\u3059\u308c\u3070\u3001\u6b21\u306e\u30e1\u30c7\u30a3\u30a2\u6226\u7565\u3092\u3088\u308a\u7dfb\u5bc6\u306b\u8003\u3048\u305f\u308a\u3001\u4eca\u307e\u3067\u898b\u3048\u306a\u304b\u3063\u305f\u8ab2\u984c\u3092\u767a\u898b\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u3068\u306f\u3044\u3048\u3001referral\u306e\u6982\u8981\u3084\u5206\u6790\u65b9\u6cd5\u3092\u77e5\u3089\u306a\u3044\u65b9\u3082\u3044\u308b\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002<\/span><\/p>\n

\u672c\u8a18\u4e8b\u3067\u306f\u3001Google Analytics\u306ereferral\u306e\u6982\u8981\u3084\u5404\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u8a73\u7d30\u3001\u6d41\u5165\u30c1\u30e3\u30cd\u30eb\u3092\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u300creferral\u306e\u6982\u8981\u3092\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u300d<\/span><\/p>\n

\u300creferral\u3092\u8a73\u3057\u304f\u5206\u6790\u3059\u308b\u306b\u306f\u3069\u3046\u3059\u308c\u3070\u3044\u3044\uff1f\u300d<\/span><\/p>\n

\u3053\u306e\u3088\u3046\u306a\u8981\u671b\u30fb\u7591\u554f\u304c\u3042\u308b\u65b9\u306f\u305c\u3072\u6700\u5f8c\u307e\u3067\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/span><\/p>\n

\u00a0<\/span><\/p>\n

Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306ereferral\u3068\u306f\uff1f<\/b><\/h2>\n

referral\uff08\u30ea\u30d5\u30a1\u30e9\uff09\u3068\u306f\u3001<\/span>\u30e6\u30fc\u30b6\u30fc\u304c\u5225\u30b5\u30a4\u30c8\u306e\u30ea\u30f3\u30af\u7d4c\u7531\u3067\u81ea\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u3053\u3068\u3092\u793a\u3059Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306e\u30c1\u30e3\u30cd\u30eb\u306e\u3053\u3068\u3067\u3059\u3002<\/span>referral\u3092\u65e5\u672c\u8a9e\u306b\u8a33\u3059\u3068\u3001\u53c2\u7167\u3084\u59d4\u8a17\u3068\u3044\u3063\u305f\u610f\u5473\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u30c1\u30e3\u30cd\u30eb\u306b\u306f\u3001Orgnic Search\u3084Paid Search\u306a\u3069\u69d8\u3005\u3042\u308a\u307e\u3059\u304c\u3001referral\u306f\u5916\u90e8\u306b\u8cbc\u308a\u4ed8\u3051\u3089\u308c\u305f\u30ea\u30f3\u30af\u304b\u3089\u81ea\u793e\u30b5\u30a4\u30c8\u306b\u6d41\u5165\u3057\u3066\u304d\u305f\u5834\u5408\u306b\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u308b\u3068\u899a\u3048\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

referral\u3092\u78ba\u8a8d\u3059\u308b\u969b\u306b\u6c17\u3092\u3064\u3051\u305f\u3044\u306e\u304c\u30ea\u30d5\u30a1\u30e9\u30b9\u30d1\u30e0\u3067\u3059\u3002<\/span><\/p>\n

\u30ea\u30d5\u30a1\u30e9\u30b9\u30d1\u30e0\u3068\u306f\u3001referral\u306e\u60c5\u5831\u3092\u78ba\u8a8d\u3057\u305f\u30b5\u30a4\u30c8\u7ba1\u7406\u8005\u3092\u30b9\u30d1\u30e0\u30da\u30fc\u30b8\u306b\u8a98\u5c0e\u3059\u308b\u884c\u70ba\u306e\u3053\u3068\u3067\u3001<\/span>\u300c\u30a6\u30a3\u30eb\u30b9\u306b\u611f\u67d3\u3055\u305b\u308b\u300d\u300c\u6b63\u78ba\u306a\u30a2\u30af\u30bb\u30b9\u6570\u3092\u963b\u5bb3\u3059\u308b\u300d\u3068\u3044\u3063\u305f\u76ee\u7684\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

\u899a\u3048\u306e\u306a\u3044\u30b5\u30a4\u30c8\u3084\u30da\u30fc\u30b8\u304b\u3089\u306e\u30a2\u30af\u30bb\u30b9\u304c\u3042\u3063\u305f\u969b\u306b\u3001\u300c\u306a\u305c\u6d41\u5165\u304c\u751f\u307e\u308c\u3066\u3044\u308b\u3093\u3060\u308d\u3046\u300d\u3068\u8003\u3048\u3066\u3057\u307e\u3046\u3088\u3046\u306b\u3001\u30b5\u30a4\u30c8\u7ba1\u7406\u8005\u306e\u5fc3\u7406\u3092\u60aa\u7528\u3057\u305f\u30b9\u30d1\u30e0\u306a\u306e\u3067\u4e0d\u7528\u610f\u306b\u30af\u30ea\u30c3\u30af\u3057\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

\u4eee\u306b\u30ea\u30d5\u30a1\u30e9\u30b9\u30d1\u30e0\u3067\u30a2\u30af\u30bb\u30b9\u304c\u5897\u3048\u305f\u3068\u3057\u3066\u3082\u3001\u305d\u306e\u30a2\u30af\u30bb\u30b9\u6570\u306f\u30b5\u30a4\u30c8\u904b\u55b6\u306e\u53c2\u8003\u306b\u306a\u3089\u306a\u3044\u306e\u3067\u9664\u5916\u8a2d\u5b9a\u3057\u3066\u304a\u304f\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/span><\/p>\n

\u00a0<\/span><\/p>\n

\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u3068\u306f\uff1f<\/b><\/h2>\n

Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306b\u304a\u3051\u308b\u30c1\u30e3\u30cd\u30eb\u3068\u306f\u3001<\/span>\u6d41\u5165\u7d4c\u8def\u3092\u610f\u5473\u3057\u307e\u3059\u3002<\/span><\/p>\n

\u30c1\u30e3\u30cd\u30eb\u3092\u898b\u308c\u3070\u3001<\/span>\u300c\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u3088\u3046\u306a\u7d4c\u8def\u3092\u8fbf\u3063\u3066Web\u30b5\u30a4\u30c8\u3092\u8a2a\u554f\u3057\u305f\u306e\u304b\u300d\u300c\u3069\u306e\u7d4c\u8def\u304b\u3089\u306e\u30a2\u30af\u30bb\u30b9\u304c\u591a\u3044\u306e\u304b\u300d\u3068\u3044\u3063\u305f\u3053\u3068\u306e\u5206\u6790\u304c\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n

\u6d41\u5165\u7d4c\u8def\u306f\u5404\u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306b\u5206\u985e\u3055\u308c\u3066\u304a\u308a\u3001\u305d\u306e\u5206\u985e\u3092\u307e\u3068\u3081\u305f\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3092\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u3068\u8a00\u3044\u307e\u3059\u3002<\/span><\/p>\n

Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306b\u306freferral\u542b\u3081\u3066\u300110\u500b\u306e\u5206\u985e\u304c\u30c7\u30d5\u30a9\u30eb\u30c8\u3067\u8a2d\u5b9a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n

    \n
  • Organic Search\uff08\u81ea\u7136\u691c\u7d22\u7d4c\u7531\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Paid Search\uff08\u6709\u6599\u691c\u7d22\u304b\u3089\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Social\uff08\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u304b\u3089\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Direct\uff08\u76f4\u63a5\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Other Advertising\uff08\u4ed6\u306e\u5e83\u544a\u304b\u3089\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Email\uff08\u30e1\u30fc\u30eb\u304b\u3089\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Affiliates\uff08\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u304b\u3089\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Display\uff08\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u6d41\u5165\uff09<\/span><\/li>\n
  • Other\uff08\u305d\u306e\u4ed6\u306e\u6d41\u5165\uff09<\/span><\/li>\n<\/ul>\n

    \u305d\u308c\u305e\u308c\u306e\u30c1\u30e3\u30cd\u30eb\u3092\u8a73\u3057\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002<\/span><\/p>\n

    Organic Search\uff08\u81ea\u7136\u691c\u7d22\u7d4c\u7531\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

    \"seo_display\"<\/p>\n

    Organic Search\u306f\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u7d4c\u7531\u3092\u9664\u3044\u305f\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u3092\u8868\u3059\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u3067\u3059\u3002\u300cGoogle\u300d\u3084\u300cYahoo\u300d\u300cBing\u300d\u306a\u3069\u306e\u3088\u3046\u306b\u7d30\u304b\u304f\u5206\u985e\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n

    SEO\u306e\u307f\u306e\u7d14\u7c8b\u306a\u30a2\u30af\u30bb\u30b9\u6570\u304c\u898b\u308c\u308b\u305f\u3081\u3001\u3057\u3063\u304b\u308aSEO\u65bd\u7b56\u304c\u3046\u307e\u304f\u3044\u3063\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u306e\u78ba\u8a8d\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n

    \u3064\u307e\u308a\u3001Organic Search\u306e\u30a2\u30af\u30bb\u30b9\u6570\u304c\u5897\u3048\u308c\u3070\u5897\u3048\u308b\u307b\u3069\u3001SEO\u5bfe\u7b56\u304c\u6210\u529f\u3057\u3066\u3044\u308b\u3068\u5224\u65ad\u3057\u3066\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/span><\/p>\n

    \u305f\u3060\u3057\u3001\u3053\u306e\u3068\u304dGoogle\u304b\u3089\u300c\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u300d\u3068\u8a8d\u8b58\u3055\u308c\u3066\u3044\u306a\u3044\u3068\u3001\u5225\u30b5\u30a4\u30c8\u7d4c\u7531\uff08referral\uff09\u3068\u5224\u65ad\u3055\u308c\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u305d\u306e\u305f\u3081\u3001\u6b63\u78ba\u306a\u30c7\u30fc\u30bf\u3092\u53cd\u6620\u3055\u305b\u305f\u3044\u5834\u5408\u306f\u3001\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u3092\u5225\u306b\u8a2d\u5b9a\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

    \u00a0<\/span><\/p>\n

    Paid Search\uff08\u6709\u6599\u691c\u7d22\u304b\u3089\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

    Paid Search\u3068\u306f\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u7d4c\u7531\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5206\u985e\u3055\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

    Google\u3067\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u51fa\u7a3f\u3057\u305f\u5834\u5408\u3001Google AdWords\u3068\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u9023\u643a\u3055\u305b\u3066\u3044\u308c\u3070\u81ea\u52d5\u3067\u5206\u985e\u3055\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n

    \u3057\u304b\u3057\u3001\u305d\u306e\u4ed6\u306e\u5a92\u4f53\u3067\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3092\u51fa\u7a3f\u3057\u305f\u5834\u5408\u306f\u3001\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u306bOrganic Search\uff08\u81ea\u7136\u691c\u7d22\uff09\u3068\u5224\u65ad\u3055\u308c\u3066\u3057\u307e\u3044\u307e\u3059\u3002<\/span><\/p>\n

    \u305d\u306e\u3088\u3046\u306a\u3053\u3068\u3092\u9632\u304e\u3001Paid Search\u3068\u3057\u3066\u8a8d\u8b58\u3055\u305b\u308b\u306b\u306f\u3001\u5e83\u544a\u3092\u51fa\u7a3f\u3059\u308bURL\u306e\u672b\u5c3e\u306b\u300c?utm_source=yahoo&utm_medium=cpc…\u300d\u306e\u3088\u3046\u306a\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

    \u00a0<\/span><\/p>\n

    Social\uff08\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u304b\u3089\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

    \"\"<\/p>\n

    Social\u3068\u306f\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5206\u985e\u3055\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

    \u300cFacebook\u300d\u3084\u300cTwitter\u300d\u3001\u300cInstagram\u300d\u306a\u3069\u306e\u30e1\u30b8\u30e3\u30fc\u306aSNS\u306f\u3082\u3061\u308d\u3093\u3001400\u7a2e\u985e\u4ee5\u4e0a\u306e\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30fb\u30b5\u30a4\u30c8\u304c\u81ea\u52d5\u7684\u306b\u5206\u985e\u3055\u308c\u3001\u5404\u5a92\u4f53\u3054\u3068\u306e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30c7\u30fc\u30bf\u304c\u898b\u308c\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/span><\/p>\n

    \u3057\u304b\u3057\u306a\u304c\u3089\u3001\u4e16\u306e\u4e2d\u306b\u3042\u308b\u3059\u3079\u3066\u306eSNS\u304cSocial\u6271\u3044\u3055\u308c\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u306e\u3067\u3001\u305d\u306e\u5834\u5408\u306fDirect\u3084Referral\u306b\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u5c11\u306a\u304b\u3089\u305a\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

    \u307e\u305f\u3001Social\u7d4c\u7531\u306e\u6d41\u5165\u306f\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3057\u306a\u3044\u3068\u300cSNS\u304b\u3089\u306e\u81ea\u7136\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306a\u306e\u304b\u300d\u300c\u305d\u308c\u3068\u3082\u5e83\u544a\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306a\u306e\u304b\u300d\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002<\/span><\/p>\n

    \u3053\u3061\u3089\u3082Paid Search\u3068\u540c\u69d8\u306b\u3001\u6d41\u5165\u5143\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3057\u305f\u3044\u5834\u5408\u306f\u300c?utm_source=\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u540d&utm_medium=social\u300d\u306e\u3088\u3046\u306b\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4ed8\u4e0e\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

    \u00a0<\/span><\/p>\n

    Direct\uff08\u76f4\u63a5\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

    Direct\u3068\u306f\u3001\u305d\u306e\u540d\u306e\u3068\u304a\u308a\u3001\u5225\u30b5\u30a4\u30c8\u3084\u5a92\u4f53\u3092\u7d4c\u7531\u305b\u305a\u306b\u76f4\u63a5\u6d41\u5165\u3057\u305f\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5206\u985e\u3055\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

    \u4e0b\u8a18\u306b\u8a72\u5f53\u3059\u308b\u3082\u306e\u304c\u3001Direct\u3068\u3057\u3066\u5f53\u3066\u306f\u307e\u308a\u307e\u3059\u3002<\/span><\/p>\n

      \n
    • URL\u3092\u76f4\u63a5\u30d6\u30e9\u30a6\u30b6\u306b\u5165\u529b<\/span><\/li>\n
    • \u30d6\u30c3\u30af\u30de\u30fc\u30af\u7d4c\u7531<\/span><\/li>\n
    • \u30a2\u30d7\u30ea\u7d4c\u7531<\/span><\/li>\n
    • \u30e1\u30fc\u30eb\u7d4c\u7531<\/span><\/li>\n
    • QR\u30b3\u30fc\u30c9\u7d4c\u7531<\/span><\/li>\n<\/ul>\n

      \u305f\u3060\u3057\u3001Direct\u306b\u5206\u985e\u3055\u308c\u308b\u3068\u305d\u308c\u4ee5\u4e0a\u306e\u60c5\u5831\u304c\u308f\u304b\u3089\u305a\u3001\u30a2\u30af\u30bb\u30b9\u89e3\u6790\u306e\u7cbe\u5ea6\u304c\u4e0b\u304c\u3063\u3066\u3057\u307e\u3046\u6050\u308c\u304c\u3042\u308a\u307e\u3059\u3002\u30a2\u30af\u30bb\u30b9\u306e\u7cbe\u5ea6\u3092\u4e0b\u3052\u306a\u3044\u305f\u3081\u306b\u306f\u3001\u4f8b\u3048\u3070\u30e1\u30fc\u30eb\u306a\u3089\u300cutm_medium=email\u300d\u306b\u3088\u3046\u306a\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u306a\u3069\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u306b\u3088\u3063\u3066\u9069\u5207\u306a\u30c1\u30e3\u30cd\u30eb\u306b\u5206\u985e\u3059\u308b\u306e\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/span><\/p>\n

      \u00a0<\/span><\/p>\n

      Other Advertising\uff08\u4ed6\u306e\u5e83\u544a\u304b\u3089\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

      Other Advertising\u3068\u306f\u3001SNS\u5e83\u544a\u306a\u3069\u3001\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u4ee5\u5916\u306e\u5e83\u544a\u7d4c\u7531\u304b\u3089\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5206\u985e\u3055\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

      Paid Search\u306b\u5f53\u3066\u306f\u307e\u308b\u5e83\u544a\u4ee5\u5916\u304c\u3001Other Advertising\u306b\u8a72\u5f53\u3059\u308b\u3068\u899a\u3048\u3066\u304a\u304d\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

      \u00a0<\/span><\/p>\n

      Email\uff08\u30e1\u30fc\u30eb\u304b\u3089\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

      Email\u3068\u306f\u3001\u30e1\u30fc\u30eb\u304b\u3089\u6d41\u5165\u3057\u305f\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5206\u985e\u3055\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

      Direct\u306e\u7ae0\u3067\u3082\u89e3\u8aac\u3057\u305f\u3088\u3046\u306b\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u4ed8\u4e0e\u3057\u306a\u3044\u3068Email\u306b\u5206\u985e\u3055\u308c\u307e\u305b\u3093\u3002\u6b63\u78ba\u306b\u30e1\u30fc\u30eb\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u306e\u6d41\u5165\u5143\u3092\u8a08\u6e2c\u3057\u305f\u3044\u5834\u5408\u306f\u3001\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u8a2d\u5b9a\u3059\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

      \u00a0<\/span><\/p>\n

      Affiliates \uff08\u30a2\u30d5\u30a7\u30ea\u30a8\u30a4\u30c8\u304b\u3089\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

      Affiliates\u3068\u306f\u3001\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u5e83\u544a\uff08\u6210\u679c\u5831\u916c\u578b\u5e83\u544a\uff09\u7d4c\u7531\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5206\u985e\u3055\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

      URL\u306e\u30d1\u30e9\u30e1\u30fc\u30bf\u306eutm_medium\u306baffiliate\u3068\u5165\u308c\u308b\u3053\u3068\u3067\u3001\u81ea\u52d5\u7684\u306bAffiliates\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n

      \u00a0<\/span><\/p>\n

      Display\uff08\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

      Display\u3068\u306f\u3001GDN\u3084YDN\u306a\u3069\u3001\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u7d4c\u7531\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u5206\u985e\u3055\u308c\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u3053\u3068\u3067\u3059\u3002<\/span><\/p>\n

      \u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u30e1\u30c7\u30a3\u30a2\uff08utm_medium=\uff09\u306b\u3001\u300cdisplay\u300d\u300ccpm\u300d\u300cbanner\u300d\u306e\u3044\u305a\u308c\u304b\u3092\u8a2d\u5b9a\u3057\u3066\u304a\u304f\u3068\u81ea\u52d5\u3067Display\u306b\u5206\u985e\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n

      \u00a0<\/span><\/p>\n

      Other \uff08\u305d\u306e\u4ed6\u306e\u6d41\u5165\uff09<\/b><\/h3>\n

      Other\u306b\u306f\u3001\u3053\u3053\u307e\u3067\u7d39\u4ecb\u3057\u305f9\u500b\u306e\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306b\u5f53\u3066\u306f\u307e\u3089\u306a\u304b\u3063\u305f\u6d41\u5165\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002<\/span><\/p>\n

      Other\u306b\u5206\u985e\u3055\u308c\u308b\u3068\u30a2\u30af\u30bb\u30b9\u306e\u5206\u6790\u304c\u3057\u3065\u3089\u3044\u306e\u3067\u3001\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306b\u632f\u308a\u5206\u3051\u3089\u308c\u308b\u3082\u306e\u306b\u306f\u3001\u306a\u308b\u3079\u304f\u30d1\u30e9\u30e1\u30fc\u30bf\u3092\u632f\u3063\u3066\u5bfe\u5fdc\u3057\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

      \u00a0<\/span><\/p>\n

      Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u3067\u6d41\u5165\u30c1\u30e3\u30cd\u30eb\u3092\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5<\/b><\/h2>\n

      \u6d41\u5165\u30c1\u30e3\u30cd\u30eb\u3092Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u3067\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5\u3092\u89e3\u8aac\u3057\u307e\u3059\u3002<\/span><\/p>\n

      Google Analytics\u306b\u30ed\u30b0\u30a4\u30f3\u3092\u3057\u3001\u5de6\u5074\u306e\u30e1\u30cb\u30e5\u30fc\u30d0\u30fc\u304b\u3089\u300c\u96c6\u5ba2\u300d\u2192\u300c\u3059\u3079\u3066\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u300d\u2192\u300c\u30c1\u30e3\u30cd\u30eb\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002\u3059\u308b\u3068\u3001\u5404\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u3054\u3068\u306b\u300c\u30e6\u30fc\u30b6\u30fc\u6570\u300d\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u300c\u76f4\u5e30\u7387\u300d\u306a\u3069\u306e\u30c7\u30fc\u30bf\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n

      \"\u6d41\u5165\u30c1\u30e3\u30cd\u30eb\u3092Google<\/p>\n

      \u3053\u306e\u3068\u304d\u3001\u300c\u30c7\u30d5\u30a9\u30eb\u30c8\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u300d\u306b\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u540d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u500b\u5225\u30b0\u30eb\u30fc\u30d7\u306e\u3055\u3089\u306b\u8a73\u3057\u3044\u60c5\u5831\u306e\u95b2\u89a7\u304c\u53ef\u80fd\u3067\u3059\u3002<\/span><\/p>\n

      \u4f8b\u3048\u3070\u300cSocial\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3068\u3001\u3069\u306eSNS\u304b\u3089\u3069\u306e\u304f\u3089\u3044\u6d41\u5165\u304c\u751f\u307e\u308c\u3066\u3044\u308b\u304b\u3092\u5177\u4f53\u7684\u306b\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n

      \"Social\"<\/span><\/p>\n

      \u53c2\u7167\u5143 \/ \u30e1\u30c7\u30a3\u30a2\u3068\u306f\uff1f<\/b><\/h3>\n

      \u53c2\u7167\u5143\u3068\u306f\u3001\u30c1\u30e3\u30cd\u30eb\u3088\u308a\u3082\u8a73\u7d30\u306b\u6d41\u5165\u5143\u3092\u5206\u985e\u3057\u305f\u6307\u6a19\u3067\u3059\u3002<\/span><\/p>\n

      Google\u304b\u3089\u306e\u6d41\u5165\u306f\u300cgoogle \/ organic\u300d\u3001Yahoo\u304b\u3089\u306e\u6d41\u5165\u306f\u300cyahoo \/ organic\u300d\u3001\u305d\u306e\u4ed6\u306e\u6d41\u5165\u306f\u300c\u30da\u30fc\u30b8URL \/ referral\u300d\u306a\u3069\u3068\u8868\u793a\u3055\u308c\u308b\u306e\u3067\u3001\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u3067\u78ba\u8a8d\u3059\u308b\u3088\u308a\u3082\u5177\u4f53\u7684\u306a\u60c5\u5831\u304c\u5f97\u3089\u308c\u307e\u3059\u3002<\/span><\/p>\n

      \u53c2\u7167\u5143 \/ \u30e1\u30c7\u30a3\u30a2\u3092\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5\u306f\u6b21\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/span><\/p>\n

      \u2460\u30b5\u30a4\u30c8\u5168\u4f53\u3067\u78ba\u8a8d\u3059\u308b\u5834\u5408<\/span><\/p>\n

      Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306e\u5de6\u5074\u306e\u30e1\u30cb\u30e5\u30fc\u30d0\u30fc\u304b\u3089\u300c\u96c6\u5ba2\u300d\u2192\u300c\u3059\u3079\u3066\u306e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u300d\u2192\u300c\u53c2\u7167\u5143 \/ \u30e1\u30c7\u30a3\u30a2\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/span><\/p>\n

      \u53c2\u7167\u5143 \/ \u30e1\u30c7\u30a3\u30a2\u306e\u300c\u30e6\u30fc\u30b6\u30fc\u6570\u300d\u300c\u30bb\u30c3\u30b7\u30e7\u30f3\u300d\u300c\u76f4\u5e30\u7387\u300d\u3068\u3044\u3063\u305f\u30c7\u30fc\u30bf\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002<\/span><\/p>\n

      \"\u53c2\u7167\u5143<\/p>\n

      \u2461\u30da\u30fc\u30b8\u3054\u3068\u306b\u78ba\u8a8d\u3059\u308b\u5834\u5408<\/span><\/p>\n

      Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306e\u5de6\u5074\u306e\u30e1\u30cb\u30e5\u30fc\u30d0\u30fc\u304b\u3089\u300c\u884c\u52d5\u300d\u2192\u300c\u30b5\u30a4\u30c8\u30b3\u30f3\u30c6\u30f3\u30c4\u300d\u2192\u300c\u3059\u3079\u3066\u306e\u30da\u30fc\u30b8\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u307e\u3059\u3002<\/span><\/p>\n

      \u30d7\u30e9\u30a4\u30de\u30ea\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u306b\u3042\u308b\u30da\u30fc\u30b8\u3067\u300c\u30bb\u30ab\u30f3\u30c0\u30ea\u30c7\u30a3\u30e1\u30f3\u30b7\u30e7\u30f3\u300d\u3092\u9078\u629e\u3067\u304d\u308b\u306e\u3067\u3001\u300c\u53c2\u7167\u5143 \/ \u30e1\u30c7\u30a3\u30a2\u300d\u3092\u8a2d\u5b9a\u3057\u307e\u3059\u3002<\/span><\/p>\n

      \u30da\u30fc\u30b8URL\u306e\u53c2\u7167\u5143 \/ \u30e1\u30c7\u30a3\u30a2\u304c\u8868\u793a\u3055\u308c\u308b\u306e\u3067\u3001\u3088\u308a\u8a73\u3057\u3044\u30c7\u30fc\u30bf\u3092\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/p>\n

      \"\"<\/span><\/p>\n

      \u307e\u3068\u3081<\/b><\/h2>\n

      \u672c\u8a18\u4e8b\u3067\u306f\u3001Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306ereferral\u306e\u6982\u8981\u3084\u5404\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u8a73\u7d30\u3001\u6d41\u5165\u30c1\u30e3\u30cd\u30eb\u3092\u78ba\u8a8d\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/span><\/p>\n

      referral\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5225\u30b5\u30a4\u30c8\u304b\u3089\u30ea\u30f3\u30af\u7d4c\u7531\u3067\u30a2\u30af\u30bb\u30b9\u3057\u305f\u3053\u3068\u3092\u793a\u3059\u30c1\u30e3\u30cd\u30eb\u306e\u3053\u3068\u3067\u3059\u3002\u65e5\u672c\u8a9e\u306b\u8a33\u3059\u3068\u3001\u53c2\u7167\u3084\u59d4\u8a17\u3068\u3044\u3063\u305f\u610f\u5473\u304c\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

      \u30c1\u30e3\u30cd\u30eb\u3054\u3068\u306e\u30c7\u30fc\u30bf\u3092\u898b\u3066\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u6b21\u306b\u884c\u3046\u65bd\u7b56\u3092\u3088\u308a\u5177\u4f53\u7684\u306b\u3067\u304d\u305f\u308a\u3001\u601d\u3044\u3082\u3088\u3089\u306a\u304b\u3063\u305f\u8ab2\u984c\u3092\u767a\u898b\u3067\u304d\u308b\u3053\u3068\u3082\u3042\u308a\u307e\u3059\u3002<\/span><\/p>\n

      \u672c\u8a18\u4e8b\u3067\u89e3\u8aac\u3057\u305f\u5404\u30c1\u30e3\u30cd\u30eb\u30b0\u30eb\u30fc\u30d7\u306e\u7279\u5fb4\u3092\u3057\u3063\u304b\u308a\u7406\u89e3\u3057\u3001Web\u30b5\u30a4\u30c8\u904b\u55b6\u306b\u5f79\u7acb\u3066\u307e\u3057\u3087\u3046\u3002<\/span>
      \n

      \n
      \n

      \uff3cSEO\u306e\u304a\u60a9\u307f\u306f\u30a6\u30a3\u30eb\u30b2\u30fc\u30c8\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\uff0f<\/strong><\/p>\n

      \u2022 \u2f83\u5206\u306a\u308a\u306b\u6539\u5584\u3057\u305f\u304cSEO\u6210\u679c\u304c\u3042\u304c\u3089\u306a\u3044
      \n\u2022 \u65b9\u91dd\u3092\u8003\u3048\u305f\u3044\u304c\u3069\u3046\u5206\u6790\u3057\u3066\u3044\u3044\u306e\u304b\u308f\u304b\u3089\u306a\u3044
      \n\u2022 \u8cbb\u7528\u3092\u6291\u3048\u3066\u5185\u88fd\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u63a8\u9032\u3057\u305f\u3044
      \n\u2022 \u81ea\u793e\u306e\u4f53\u5236\u306b\u3042\u3063\u305f\u5f62\u3067\u8a18\u4e8b\u4f5c\u6210\u3092\u5916\u90e8\u306b\u4f9d\u983c\u3057\u305f\u3044\n<\/p>\n\n

      \u30a6\u30a3\u30eb\u30b2\u30fc\u30c8\u306f\u793e\u5185\u306e\u6642\u9593\u3092\u6291\u3048\u3066\u30a2\u30a6\u30c8\u30bd\u30fc\u30b9\u3057\u305f\u3044\u4f1a\u793e\u304b\u3089\u3001\u3067\u304d\u308b\u9650\u308a\u8cbb\u7528\u3092\u6291\u3048\u3066\u793e\u5185\u3067\u30b3\u30f3\u30c6\u30f3\u30c4SEO\u3092\u63a8\u9032\u3057\u305f\u3044\u4f1a\u793e\u307e\u3067SEO\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3054\u652f\u63f4\u3057\u3066\u3044\u307e\u3059\u3002<\/p>

      \u7121\u6599\u3067\u306e\u3054\u76f8\u8ac7\u3082\u627f\u308a\u307e\u3059\u306e\u3067\u3001\u304a\u6c17\u8efd\u306b\u304a\u554f\u5408\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n

      \"\"<\/a><\/p>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

      Google Analytics\uff08\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\uff09\u306b\u304a\u3051\u308breferral\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u5225\u30b5\u30a4\u30c8\u306e\u30ea\u30f3\u30af\u7d4c\u7531\u3067Web\u30b5\u30a4\u30c8\u306b\u30a2\u30af\u30bb\u30b9\u3057\u305f\u3053\u3068\u3092\u8868\u3059\u6307\u6a19\u3067\u3059\u3002 referral\u3092\u8a73\u3057\u304f\u5206\u6790\u3059\u308c\u3070\u3001\u6b21\u306e\u30e1\u30c7\u30a3\u30a2\u6226\u7565\u3092\u3088\u308a\u7dfb…<\/p>\n","protected":false},"author":86,"featured_media":22409,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13,64],"tags":[],"class_list":["post-22404","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-2","category-seoword"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/posts\/22404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/users\/86"}],"replies":[{"embeddable":true,"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/comments?post=22404"}],"version-history":[{"count":4,"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/posts\/22404\/revisions"}],"predecessor-version":[{"id":27018,"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/posts\/22404\/revisions\/27018"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/media\/22409"}],"wp:attachment":[{"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/media?parent=22404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/categories?post=22404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.willgate.co.jp\/promonista\/wp-json\/wp\/v2\/tags?post=22404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}